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Jefo Wins 2019 Alizé of the Year for Global Market Excellence

Jefo team awarded 2019 Alizés Prize for global market excellence in animal nutrition.

On April 30, 2019, Jefo Nutrition was awarded the prestigious Alizé of the Year at the Alizés Awards, recognizing its outstanding international market performance in 2018. This accolade celebrates Jefo's strategic marketing, impressive growth, and successful consolidation efforts that distinguished the company on the global stage.

About the Alizés Awards

Organized by the Agri-Food Export Group Quebec-Canada and presented by Farm Credit Canada, the Alizés Awards honor Canadian agri-food companies that excel in international markets. The awards ceremony took place during SIAL Canada in Toronto, gathering over 450 industry leaders.

Jefo's Global Impact

  • Founded: 1982 in Saint-Hyacinthe, Quebec
  • Global Reach: Products sold in over 80 countries
  • Mission: Enhancing animal health and human longevity through better protein sources

Jefo's commitment to innovation and sustainability has positioned it as a leader in providing non-medicated nutritional solutions for livestock. The company's focus on reducing antibiotic use in animal production aligns with global trends toward safer and more sustainable food sources.

Leadership Insight

  • Jefo Campus (2017): A $15 million investment creating a hub for knowledge exchange and training.
  • New Production Plant (2019): A $30 million facility aimed at increasing production capacity and creating up to 60 new jobs.

These investments reflect Jefo's dedication to meeting growing international demand and advancing research in animal nutrition.

Leadership Insight

“Focusing on market trends and needs to provide excellent customer service allowed us to market our solutions in 80 countries throughout our history. At Jefo, all we do is based on our Applied Scientific Curiosity concept and Life, made easier philosophy,” said Jean Fontaine, President and Founder of Jefo.

“I am thrilled to receive the Alizé of the Year. It means that we are helping to make the Canadian agri-food industry shine globally. Maybe not everyone knows but, if you consume chicken, pork, eggs or milk, you probably have a little bit of Jefo inside you, and I am very proud of this,” he added.

Portrait of Jean Fontaine, Jefo president, 2019 Alizés Award winner for global market excellence.

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